OUR HISTORY
ONCE UPON A TIME
...
- PREAMBLE -
​
Joachim Viard - Computer scientist - had built his personal and professional life in Paris
with his partner Anne Laroque and their three children: Saty, Luna and Mahé Viard Laroque.
​
After years in Paris, her desire to return to her roots intensifies.
When his father, André Viard offered him to take over the business,
Joachim seizes this opportunity. He trained as a winegrower in Avize from 2014 to 2015.
Anne Laroque - Designer and artistic director -
I accompany him by developing the brand,
symbol of this new professional and personal life project.
- 2015 -
THE CHAMPAGNE
OUR NEW LIFE
​
​
BACK TO BASICS. GOOD BYE PARIS. HELLO EPERNAY
​
- July 14, 2015 -
The whole family moves in on July 14, 2015 in Épernay, National Day
As a happy omen, it is also the great moment of consecration for champagne
with the UNESCO classification of the avenue de Champagne in Épernay.
*
"There is no chance, there are only appointments"
Paul Eluard
*
-------------------------------------------------- -----------
LEARN MORE
Interview Anne Laroque - Paris, I'm leaving you
-------------------------------------------------- -----------
​
•
- September 2015 -
We create our brand VIARD LAROQUE
Our alliance embodied by our two names, that of our children:
Saty, Luna, Mahé Viard Laroque andYsée Viard Laroque (in the process of being created)
Our Viard Laroque family will soon be complete.
​
•
- November 2015 -
Joachim takes over the operation.
• • •
- 2016 -
THE YEAR OF RENEWAL
NEW START.
NEW BENCHMARKS. NEW CHALLENGES.
NEW ROOTS
​
​
- April 19, 2016 -
Birth of Ysée Viard Laroque
•
​
- From September 20 to 29, 2016 -
First harvest from Viard Laroque
10 days - 10 pickers - 47,800 kg harvested
​
• • •
- 2017 -
BETWEEN 2
​
​
​
​
​
A GOLDEN CHAMPAGNE THAT REFRESHES ON OUR HEARTS
​
- January / December 2017 -
We are developing the Viard Laroque brand
Design - Creation - Realization
From A to Z
-------------------------------------------------- -----------
LEARN MORE
The Champagne Viard Laroque brand
-------------------------------------------------- -----------
•
I begin my return to the sources in painting.
-------------------------------------------------- -----------
LEARN MORE
-------------------------------------------------- -----------
•
- From September 1 to 10, 2017 -
Second harvest from Viard Laroque
10 days - 10 pickers - 60,500 kg harvested
•
- November 2017 -
Design and creation of a reception area in Paris.
Start of works and site monitoring.
​
• • •
- 2018 -
REVELATION
OUR CHAMPAGNE REVELATION
​
​
- August 25, 2018 -
Third harvest from Viard Laroque
Exceptional in both quality and quantity
11 days - 11 pickers - 88,000 kg harvested
​
•
​
- From August 27 to September 6, 2018 -
Official launch of the Viard Laroque brand.
-
T-B-R-M 2012
Our first cuvées are revealed
in the private market
-
Website
unfolds on the web.
​
•
​
- September 2018 -
THE NEST in Paris
Our reception area nestled under the rooftops of Paris
opens its doors to you during our "Rendez-vous Bubbles"
Sale & Tasting
​
• • •
​
- 2019 -
OUR SEEDLING
ART & CHAMPAGNE
​
WE SOW OUR SEEDS, THEY GROW LITTLE BY LITTLE
​
​
- January 2019 -
Joachim aspires to a reasoned development and works his vines to obtain certifications.
VDC - Sustainable Viticulture in Champagne and HVE - High Environmental Value
•
​
- March / June 2019 -
AL EXPO 1.0
I exhibit for the first time in champagne the works that she inspired me.
A magnificent exhibition in an old press as a backdrop.
A partnership with Etienne Goutorbe - Goutorbe champagne house in Ay.
​
-------------------------------------------------- -----------
LEARN MORE
-------------------------------------------------- -----------
•
- July 2019 -
Épernay, stage town of the Tour de France.
The Viard Laroque house is on the course of the race. She dresses for the occasion.
•
- From September 10 to 20, 2019 -
Fourth harvest
11 days - 11 pickers - 53,500 kg harvested
•
- October 2019 -
The birth of our Prestige cuvée.
Vintage O
as ORIGIN
Limited edition
​
-------------------------------------------------- -----------
LEARN MORE
-------------------------------------------------- -----------
​
• • •
- 2020 -
OUR HARVEST
ART & CHAMPAGNE
SUSTAINABLE DEVELOPMENT
​
​
THE TIME HAS COME TO REAP THE FRUIT OF OUR LABOR
​
​
- January 2020 -
Vinetz Abbey is hosting my second exhibition in champagne.
AL EXPO 2.0 - Graphics & Poetry
Twinkle in the heart of winter
A partnership with the city of Châlons en Champagne,the Grand Est region and the Viard Laroque champagne.
​
-------------------------------------------------- -----------
LEARN MORE
-------------------------------------------------- -----------
•
- March 2020 -
We decide to design our own reception areas.
​
THE WORKSHOP in Epernay
We are restoring and transforming the stables at the bottom of our garden to create a space in our image.
Reception - Sale - Exhibition - Tasting - Creation workshop
THE GALLERY in Voipreux
Joachim is gradually restoring the family home on the farmto create another exhibition space in the heart of the vineyards.
​
•
- July 2020 -
Our environmental involvement has been rewardedby obtaining certifications:
VDC
Sustainable Viticulture in Champagne
​
HVE3
High Environmental Value
​
-------------------------------------------------- -----------
LEARN MORE
-------------------------------------------------- -----------
•
- From August 25 to 30, 2020 -
Fifth harvest
6 days - 14 pickers - 52,000 kg harvested
•
- October 2020 -
Our Prestige cuvée is dressed in a sustainable way.
Vintage O
as ORIGIN
​
•
- November 2020 -
Creation of our instagram account
@viard.laroque.champagne
-------------------------------------------------- -----------
LEARN MORE
-------------------------------------------------- -----------
​
• • •
- 2021 -
OUT OF TIME
​
COVID IS SLOWING DOWN THE WORLD BUT NOT OUR DESIRES
WE JUGGLE WITH LIFE AND OUR MULTIPLE OCCUPATIONS
​
​
- February / May 2021 -
I fight in my own way against the ambient gloom in these times of confinement
by working to deconfine Art.
I dress the windows of residents and shop windows in Epernay.
-------------------------------------------------- -----------
LEARN MORE
-------------------------------------------------- -----------
•
- From September 18 to 25, 2021 -
Sixth harvest
8 days - 12 pickers - 59,000 kg harvested
Of which 8,000 kg pressed separately,
coming exclusively from the Clochettes plot.
- Creation of our plot cuvée -
​
- September 30, 2021 -
The work of L'ATELIER is coming to an end.
Thanks to our friends and partners Benjamin Rinlinger and Yohann Moreaux
•
- October 2021 -
We draw our ideal world.
It's the turn of the garden to be remodeled.
​
" Let's cultivate our garden"
Voltaire
​
Thanks to our friend and partner Reynaldo Miguel for the realization. - Champagne green spaces
•
- November 2021 -
A new cuvée to refine our color chart of the Côte des Blancs.
Pure White shade.
​
Vintage B
EXTRA BRUT
100% Chardonnay
5G/L
​
• • •
- 2022 -
THE CROSSROADS OF POSSIBLES
​
​
​
​
WHEN THE DREAM COME TRUE
​
​
- January 2022 -
Birth of our concept "The crossroads of possibilities"
with the creation of our reception area and my workshop in Épernay.
​
THE WORKSHOP
Art & Champagne
- in Epernay -
​
Home - Exhibition - Sale - Tasting
•
​
- April 21, 2022 -
Extraction of our plot vintage
Clochettes
100% Chardonnay
It will bubble a few months before being revealed to you.
​
​
- May 2022 -
Our website has been updated
• • •
​
The story continues...
​
​
​
​
​
FOLLOW US
• • •
​
​
​
